The Gurus' Blog

The Gurus' blog, aims to bring out latest and the most happening issues in the world of Mnagement. Questions,Views, Opinions, Trends in Management, Businesses and MBA education will be discussed here. Interact, learn and add value to each other.


Food for Thought on Pricing

Food for Thought on Pricing
Ori Heffetz offers a new perspective on price, perception, and purchase decisions
Thought Leadership@The Johnson School